"With Wishful I wanted to create simple but powerful skincare products that visibly work for instant and long-lasting results.” -Huda Kattan
Unlimited Power Of Beauty
We believe in the power of beauty and the strength of its community…We believe in beauty without rules and without judgment. Yes, at Sephora, beauty is a celebration of you!
Make Everyday Big! With Size Up Mascara
Size Up Mascara delivers immediate supersized volume paired with a lengthening and curling effect, for over-the-top lashes in a single swipe. Go from a size L to XXL in seconds!