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Buying Guides - Makeup

Discover 2019 Favorites

It’s that time of the year! Here are our favorite product picks that are riding high in the beauty charts, handpicked especially for you.

Frosted Gifts
Buying Guides - Makeup

Frosted Gifts

New, exclusive and once a year gift sets from our top brands. Discover the most buzzed about festive gifts to treat yourself and your beloved ones to something beautiful!

Are you “The Romcom Girl”?
Buying Guides - Skincare

Are you “The Romcom Girl”?

While coziness is key for marathon-viewing sessions, you never opt for comfort over style. Your Netflix time is also your skincare time. With popcorn at the ready and the lights turned low, you’re ready to mask away any concerns and restore your beauty!

Are you “The Fearless One”?
Buying Guides - Makeup

Are you “The Fearless One”?

A true risk-taker, you jump into every new trend head first without a second of hesitation. When it comes to makeup, you like things bold. No natural looks for you! you go for the stuff that makes a statement and leaves people in awe of your style.

Are you “The Adventurer”?
Buying Guides - Makeup

Are you “The Adventurer”?

Always living in the moment, traveling and never missing out on an opportunity to see beauty around the world. Your appearance is important to you so you often have all the travel essentials you need in your bag. Always a great idea to travel in style!

Are you “The It Girl”?
Buying Guides - Makeup

Are you “The It Girl”?

Instagram feeds can’t get enough of an "it" Girl. You are a natural born trend setter, inspiring everyone to follow your lead. You are the queen of the selfie and never leave the house without putting on your best face. Your makeup is always on-trend and your makeup bag is full of the latest and greatest in beauty.

Are you “The Shopaholic”?
Buying Guides - Makeup

Are you “The Shopaholic”?

You are often seen strolling around the mall loaded with bags from your favorite stores. You spend late-night hours scrolling for the newest launches, exclusive brands and limited editions; leaving your doorstep full of online packages on the daily.

Foundations: How to Find Your Perfect Match
Buying Guides - Makeup

Foundations: How to Find Your Perfect Match

Creating a flawless complexion has never been easier thanks to the various formats compositions and shades that are now available. If you recall the horror stories of cakey applications and orange jawlines, it’s clear just how far we’ve come. Bad foundations now belong in the hall of beauty don'ts, along with glitter mascara and over-plucked eyebrows. So, with this in mind, here’s how to find the perfect foundation for you...

Perfume 101: Let's Learn The Terms
Buying Guides - Perfume

Perfume 101: Let's Learn The Terms

First things first, let’s break down all the terminology you should familiarize yourself with so that when you do go to buy your new perfume, you feel confident in knowing what to look for and what’s the best option for you. Perfumes can be divided into four categories, ranked from the strongest and most long-lasting to the lightest and most ephemeral. They are: Perfume (Parfum), Eau de Parfum (EDP), Eau de Toilette (EDT) and Eau de Cologne (EDC).

Sephora Collection Feline Instinct Eyeshadow Palette Tutorial
Tutorials - Makeup

Sephora Collection Feline Instinct Eyeshadow Palette Tutorial

Let your animal attraction go wild with the bold and beautiful shades found in Sephora Collection’s very own Feline Instinct Eyeshadow Palette. Made up of 12 shimmering shadows with gold, bronze and copper tones, this highly pigmented palette has just what you need to create sensuous, unforgettable looks. Watch our step-by-step tutorial to learn how to master this perfect makeup look using this palette and a few of our other customer favorites.

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